Our Standards
Independently verified to UK-aligned benchmarks.
PCAM exists to give patients and clinics a trustworthy reference point for Pakistani clinicians practising aesthetic medicine — in Pakistan, the United Kingdom, and across the Gulf.
PMDC & GMC Registration
We check current registration with the Pakistan Medical & Dental Council and, where applicable, the UK GMC.
Recognised aesthetic training — not workshops
A specialty title (Dermatology, Plastic Surgery, MBBS) is not sufficient on its own, and neither are weekend workshops or vendor demos. Applicants must document completion of formally recognised aesthetic training pathways from credible institutions.
Mandatory PCAM online modules
Every verified clinician completes PCAM's free online course series — facial anatomy, complication management, consent, ethics and holistic patient assessment. These modules are compulsory, and passing them is a condition of verification.
Holistic approach, judged by panel
We assess how the clinician approaches a patient, not just what they can inject. Applicants whose practice reads as product-selling rather than medical consultation are declined. Most applications do not pass.
Ethics & Professional Discipline
Members commit to a written ethics code covering consent, advertising, complications management and patient safety.
What We Do Not Guarantee
PCAM does not guarantee aesthetic results or commercial promises. Verification confirms minimum qualifications for safety — not outcome.
White Paper
Read our detailed policy submission proposing a tiered, risk-stratified regulatory framework for aesthetic medicine in Pakistan — drawing on UK JCCP, Save Face, and international best practice.